Bachelor of Arts (Mass Communication) (Corporate Production)

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Bachelor of Arts (Mass Communication) (Corporate Production)

  • Objectives Analytical and practical production skills are essential for a career in either the independent, broadcast or corporate film and television industries. In this stream, offered within the Bachelor of Arts (Mass Communication), you will gain conceptual knowledge and creative skills by working intensively with professional-level equipment in a challenging and creative film and television environment. You will specialise in corporate production, learning how to effectively plan and implement corporate production projects.
  • Entry requirements While not a formal requirement, students are encouraged to have basic computing skills.
  • Academic title Bachelor of Arts (Mass Communication) (Corporate Production)
  • Course description Film and Television - (Mass Communication) (Corporate Production)

    Introduction


    This stream teaches the skills and concepts of corporate video production. When taken in combination with the other elements of the Bachelor of Arts (Mass Communication) this stream provides students with the ability to use the technologies of video production to understand the planning and implementation of corporate production projects. Film and Television may usefully be combined with Journalism, Creative Advertising Design or Multimedia streams.

    Career Opportunities

    Mass communication, corporate communication and information management continue to grow as sectors of employment. They provide opportunities for many different kinds of employment to graduates of this course. Because this course is designed to develop skills across different kinds of media and information technologies, skills and applications, graduates find many career opportunities flow from the convergence of the particular streams they have taken.

    Course Structure                                                                                         Hrs/Wk     Credit

    Year 1 Semester 1

    1532     v.8           Film and Television 121 - Screen Production Techniques         5.0     25.0
                                                                                                                                           25.0
    Year 1 Semester 2
    1531     v.8           Film and Television 111 - History of Screen Language             5.0     25.0
                                                                                                                                           25.0

    Year 2 Semester 1
    2589     v.9           Film and Television 222 - Documentary Workshop                   4.0     25.0
          OR
    2588     v.9           Film and Television 224 - Broadcast Video Workshop I            4.0     25.0
                                                                                                                                           25.0
    Year 2 Semester 2
    303714     v.2       Film and Television 243 - Screenwriting
                                - Corporate Documentary                                                         2.0     25.0
                                                                                                                                           25.0
    Year 3 Semester 1
    301037     v.3       Film and Television 334 - Production
                                - Corporate Documentary                                                         4.0     25.0
                                                                                                                                           25.0
    Year 3 Semester 2
                                 SELECT 1 OPTION                                                                               25.0
                                                                                                                                            25.0

    Optional Units to Select from in Year 3 Semester 2                                 Hrs/Wk     Credit

    11484       v.6           Film and Television 233 - Advertising and Music Videos     4.0     25.0
    301040     v.3           Film and Television 337 - Film/Television Practicum            3.0     25.0
    301583     v.4           Motion Graphics Introduction 292                                      3.0     25.0
    303713     v.2           Film and Television 244 - Screenwriting
                                    - The Interactive Screen                                                     3.0     25.0
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