ObjectivesThe course aims to meet the professional development needs of graduates with an interest in tourism. It draws on both theoretical and practical material and provides the opportunity for students to apply both the principles and the practical aspects of the course in a number of specialisations in tourism. The course aims to: * provide students with a broad understanding of the role of their specialised field in tourism, both in Australia and worldwide; * introduce the concepts in their specialised tourism field and examine how they reflect the arts, culture and/or heritage of a place; * produce graduates who will act ethically as professionals within their specialised field of the tourism industry; * provide opportunities to apply both theoretical and practical knowledge and skills to specific case studies both on and offshore; * instil management and marketing skills necessary for professional endorsement within the industry. Learning outcomes The course is professionally oriented and is intended for people currently employed in the tourism or hospitality area, those who would like to be so employed and those who have an interest in developing knowledge and skills in one of the areas of specialisation. Upon graduating, students will: * be equipped with the appropriate knowledge, understanding, skills and attitudes for successful careers in tourism management; * have developed effective oral, written and interpersonal communication skills for a variety of disciplines and collaborative situations; * have developed evaluation skills to enable graduates to measure visitor satisfaction.
Entry requirementsApplicants must normally hold an approved degree or equivalent qualification from an approved tertiary institution which includes a major in tourism or a related discipline (eg hospitality). However, the Faculty Board may, under certain circumstances, and subject to specific conditions, admit others who can show evidence of fitness for candidature. CREDIT Students who have successfully completed the Industry Certificate in Festival and Event Design and Management at Flinders University may be eligible for 6 units of credit for the topic CUTU8101 Essentials of Festival and Event Management in the Festival and Event Design and Management stream or in the non-specialised stream. Students who have successfully completed the Industry Certificate in Interpretation at Flinders University may be eligible for 6 units of credit towards the Interpretation or non-specialised streams.
Academic titleGraduate Certificate in Tourism
Course descriptionThe Graduate Certificate in Tourism is an 18-unit course which is part of the Graduate Program in Tourism offered by the Faculty of Education, Humanities, Law and Theology. The course is offered on a fee-paying basis and may be taken in intensive mode over one semester full-time, or the equivalent part-time.
Students must enrol in one of the following streams:
* Non-specialised stream
* Festival and Event Design and Management
The Graduate Certificate in Tourism articulates with the 36-unit Graduate Diploma in Tourism and the 72-unit Master of Tourism.
PROGRAM OF STUDY [December, 2008]
To qualify for the Graduate Certificate in Tourism a student must complete 18 units with a grade of P or NGP or better in each topic, according to one of the following programs of study:
To meet the requirements of the non-specialised stream, students must complete the following:
• No more than two topics (12 units) can be included from any one specialist Tourism program listed in Group 1 topics (ie Festival and Event Design and Management, Interpretation, Heritage Management).
• No more than two topics (6 units) can be included from Group 3 topics.
Group 1 topics
Non-Specialised
TOUR8701
Essentials of Tourism
6
Festival and Event Design and Management
CUTU8101
Essentials of Festival and Event Design and Management
6
CUTU8102
Festival and Event Design and Management Practice
6
CUTU8103
Applied Festival and Event Design and Management
6
Heritage Management
TOUR8501
Heritage and Tourism Essentials #
6
TOUR8502
Tourism and Heritage Management Practice #
6
TOUR8503
Applied Tourism and Heritage Management #
6
Interpretation
TOUR8201
Essentials of Interpretation
6
TOUR8202
Interpretation Practice*
6
TOUR8203
Applied Interpretation*
6
* Not offered in 2009
# Not offered until further notice
Other topics
TOUR8107
Research Methods
6
TOUR8109
Tourism Project
6
TOUR8205
Tour Guiding
6
TOUR8206
Service Excellence in Business
6
TOUR8504
Museums and Audiences
6
Group 3 topics
BIOD8002
Ecotourism: Principles and Practice
6
LEGL8004
Business Fundamentals
3
LEGL8105
Business Applications
3
LEGL8106
Risks: Identification and Management
3
PROF8000
Professional Writing for Team Projects
3
PROF8001
Grants and Sponsorship Proposals
3
PROF8002
Successful Tendering
3
PROF8003
Contemporary Case Study
3
PROF8004
Project Management - Developing a Business Plan
3
PROF8005
Project Management Essentials
3
PROF8006
Communication Skills, OR
6
PROF8006A
Communication Skills
3
PROF8007
Project Management - Budgets
3
PROF8008
Preparing Professional Presentations
3
PROF8009
Project Marketing Principles
3
Students must ensure they meet topic prerequisites prior to enrolling.