Course description
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Bachelor of Media Communication BMediaComm
CSU’s Bachelor of Media Communication offers core subjects in technical and creative areas of media communication as well the opportunity to specialise.
About the course
This is a professional communication degree available by distance education. The degree offers core subjects in technical and creative areas of media communication plus the opportunity to specialise according to your professional interests.
Where it will take you
Graduates will have updated professional skills including communication, digital media and project management. You will be able to work in areas of design, writing, marketing, production or publicity. You will have skills in a range of media including digital imaging, audio, and online. You will bring skills in teamwork as well as an understanding of the context and meaning of contemporary communication.
Course subjects
The Bachelor of Media Communication is made up of 24 subjects.
You will study the following core subjects:
Media communication and globalisation, visual communication, fundamentals of design, production planning, professional writing, introduction to digital imaging, digital media, visual communication, media ethics and public policy, project management, media audiences and public opinion, directing information programs.
In addition you will choose two of the following minor sequences:
Graphic design, advertising, journalism, public relations and organisational communication.
Students completing the degree will have:
* acquired professional, craft and research skills in media and communication
* developed an understanding of the impact of technological change on professional communication, particularly in relation to online technologies
* understood the legal and ethical issues facing media and communication practitioners in their areas of professional activity
* gained knowledge of a variety of theoretical frameworks, research methods and techniques that can be applied to professional practice
* developed skills in using digital equipment and software related to professional specialisations of journalism, advertising, public relations, graphic design, multimedia or photography
* understood the professional routines, expectations and client relationships involved in these communication specialisations
* understood the impact of changing media and communication technologies on social, cultural, economic and political issues
and
* developed appropriate research skills to equip them for lifelong learning.
Graduation requirements
To graduate, students must satisfactorily complete 192 points (24 subjects).
Professionals teaching you
The course is taught by dedicated professionals with a wide range of industry experience. The course uses online technologies to achieve a high-level of interactivity in particular subjects, and promotes small group work through the use of online communication.
